Fida acquired 6 Italian confectionery brands including Rossana candies from Nestlè.

Fineurop Soditic acted as financial adviser to the candies manufacturer Fida S.p.A. in the acquisition of 6 Italian confectionery brands including Rossana candies from Nestlè. The deal implies the relocation of the production of Rossana and the other brands (including Fondenti, Glacia, Fruttallegre, Lemoncella e Spicchi) to Fida’s site located near Asti where they will join existing Fida brands including Bonelle, Sanagola, Charms, Gocce, Tenerezze, Gnammy and Le Irresistibili.

In 2015, the candy business of Nestlè recorded revenues of approximately €20 million. The deal will create technological, production and sales synergies for Fida, the sweets manufacturer established in 1973 and controlled by the Balconi family. The acquisition is in line with Fida’s strategy to widen its product portfolio and it will enable the company to strengthen its market position in Italy’s family candy market, where it currently controls around 3.5%, and abroad.

 

All transactions