Edenred purchased Easy Welfare from private shareholders

Fineurop Soditic acted as exclusive financial advisor to Easy Welfare in the sale of the Company to the listed France-based company Edenred, global leader in payment solutions for the working world.

Easy Welfare is the number one operator of employee engagement platforms in Italy, with more than 600,000 users.

Easy Welfare has been active since 2006 and generated 2018 revenue of Euro 11 million.

The deal will enable Edenred Italy, leading player in the Italian employee benefits market, notably thanks to its Ticket Restaurant program, to step up the development of its Welfare offering in the fast-growing employee engagement platforms segment.

In particular, the Group will be able to leverage its Flexible Benefits digital platform, which combines ease of use for both companies and employees, and a large choice of available services.

 

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